UPDATE: It occurred to me that the video below may be a bit nsfw, so make sure to watch it at an appropriate time/place.
_______________________________________________________
Here's a short installment of BMoF, vacation-mode. For some reason, a few weeks ago I stumbled upon the video of a rather old ad for Schweppes Dry (1988, according to Wikipedia), with Chico Buarque’s ‘Essa moça tá diferente' as background music (I'm not sure where it was aired besides France). The song is great (one of Chico Buarque’s first hits, recorded in 1969 – l’année érotique, according to Serge Gainsbourg), but the ad is an absolute disaster. It is almost like an unintended parody of what a ‘beach ad’ should look like, and is truly un-Brazilian in many respects (including the women wearing full bathing suits rather than bikinis, or black dresses on the beach); it’s actually rather funny to watch. Nevertheless, it did represent the first contact that many people outside Brazil had with Chico Buarque's music, and in France in particular he became quite popular in part thanks to the ad (for more background info on the ad and the belated success of the song, see here). Now, it only goes on to show how fabulous the song is, as even this rather disastrous package was not able to distract gringo ears from its awesomeness. So have a blast with the video, and enjoy the music.
(Btw, here is a recent rendition of the song with the talented young singer Roberta Sá.)
Recent Comments